Logo change

May 12th, 1963: The Beatles appear on "Thank Your Lucky Stars" and show off their new logo! The first photo, Lennon wearing glasses at rehearsal, Ringo's bass drum sporting the old Beatles logo and the second one from the actual broadcast, with the brand new "dropped T" logo, as designed by Ivor Arbiter.

The first Beatles "Beetle" logo

The old "beetle" Beatles logo was used quite a bit in France (where they swapped the "the" for a "les"), and also featured quite a bit in the "Beatles Monthly Book" fan club magazine.